BOOKED: OTA → Direct ROI Calculator (v2)
Stop renting your guests from OTAs
Calculate how much revenue you can recover annually by shifting 15% of OTA bookings direct
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How to use this calculator
1
Enter your property size, daily rates, occupancy, and current OTA booking share
2
Set your direct booking strategy: target shift percentage, discount offered, and marketing budget
3
Enable email automation flows to see how they boost your direct booking recovery
4
Review your annual revenue recovery, ROI percentage, and payback timeline
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Annual Revenue at Risk
€0
Lost to OTA commissions
💰
Annual Revenue Recovery
€0
From direct bookings
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Return on Investment
0%
Payback in 0 days
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Monthly Impact
€0
≈ 0 room nights
Quick Presets:
Scenario Analysis
Property & Performance
%
nights per booking
Note: Already included in your ADR above
Direct Strategy
% of OTA bookings you aim to convert to direct
💡 Perks: early check-in, welcome drink, room upgrade, late checkout, free WiFi, breakfast
Price reduction for booking direct vs OTAs
% of booking value
Revenue Impact by Direct Booking Target
See how different shift targets affect your annual revenue recovery
Revenue Recovery Summary
€0
Annual Revenue Recovery
€0 per month
0
Nights Converted
0%
ROI
≈ 0 room nights worth of revenue
Total nights annually:
0
OTA nights:
0
Nights to convert:
0
OTA fee avoided/night:
€0
Direct discount/night:
€0
Payment fee/night:
€0
Net saved/night:
€0
Annual gain:
€0
Campaign cost:
€0
Net profit:
€0
Investment Payback
0
Payback Nights
0
Payback Days
Email Flows Recovery
Configure automated email campaigns to recover lost bookings
0
Total Bookings
0
Total Nights
€0
Net Revenue (after overlap)
Select a flow to configure its parameters
Configure Flow
Performance Preview
0
Sends
0
Bookings
0
Nights
€0
Net Gain
Annual Revenue Recovery by Email Flow
Each flow's contribution to your total direct booking revenue (after overlap adjustments)
BOOKED: OTA ROI Analysis Report
Formula: Net = (Converted Nights × (OTA Fee Avoided - Direct Discount - Payment Fee)) - Campaign Cost