Have Your Emails Written for You
Our services transform hospitality email marketing from random messages into systematic revenue engines through four interconnected components
Email Flows. Automated sequences that guide guests through every stage of their journey, from booking consideration to post-stay loyalty, delivering the right message at precisely the right moment
Strategic Campaigns. Targeted communications that drive specific business objectives like filling need periods or boosting ancillary revenue, without resorting to desperate discounting
Newsletters. Regular communications that maintain connection between stays, positioning your property as the obvious choice when planning their next trip
Strategic Advisory. Ongoing consultation that ensures your email approach evolves with your business objectives, guest preferences, and market conditions
Email Flows
Automated guest journey sequences that work 24/7
These strategic systems continue driving direct bookings while you focus on delivering exceptional guest experiences. They guide travelers from initial interest to booking confirmation, through their stay, and back for repeat visits—all through automated messages that trigger at precisely the right moments in the guest journey.
Booking Recovery Flow
Recapture abandoned direct bookings before they head to OTAs
Pre-Arrival Revenue Flow
Drive ancillary revenue while enhancing the guest experience before check-in
Stay Enhancement Flow
Improve the on-property experience through strategic communication
Post-Stay Loyalty Flow
Convert one-time stays into direct repeat bookings without OTA commissions
Re-Engagement Flow
Bring past guests back during need periods without desperate discounting
Email Campaignss
Strategic communications that drive specific occupancy objectives
Not the generic promotions that every hotel sends when occupancy dips. These convert through strategic storytelling that showcases your property’s distinctive character and creates urgency without undermining your positioning.
Need Period Campaigns
Fill challenging dates without sacrificing your ADR or training guests to wait for discounts
Seasonal Experience Campaigns
Create compelling reasons to book beyond the room itself
Local Event Strategies
Capitalize on area attractions and events to drive premium-rate bookings
Value-Enhancement Promotions
Drive direct bookings through added value rather than rate reductions
Rate Integrity Campaigns
Maintain positioning during competitive market disruptions
Newsletters
Communications that build connection between stays
Not the forgettable property updates that go straight to the trash folder. These transform standard information into compelling narratives that keep your property top-of-mind for past guests when they’re planning their next trip.
Destination Authority Content
Position your property as the insider guide to your location
Experience Storytelling
Showcase the memorable moments that make your property unique
Guest Community Spotlights
Build belonging through shared appreciation of your property
Seasonal Inspiration
Create desire for experiences unique to different times of year
Local Connection Series
Highlight partnerships with local businesses that enhance the guest experience
Strategy & Consultations
Hospitality-specific guidance that drives direct revenue
We won’t waste your time with generic email marketing advice or vague theories. We analyze the specific dynamics of your property, guest segments, and competitive landscape to identify the highest-impact opportunities.
Guest Journey Mapping
Identify critical touchpoints where strategic email intervention drives conversion
OTA Dependency Analysis
Uncover specific patterns that create overreliance on third-party channels
Email System Assessment
Evaluate your current approach against hospitality industry benchmarks
Performance Metrics
Connect email activity directly to room nights, ADR, and ancillary revenue
Implementation Roadmap
Create prioritized action plans based on potential revenue impact
Ready to Reclaim 30% of Your OTA Bookings?
Schedule time with Grzegorz, our Head of Growth who specializes in helping hospitality brands identify their highest-impact email marketing opportunities.
It will be a real conversation about your email strategy.
During this 30-minute call, we will:
- Ask strategic questions about your current guest communication approach
- Help you identify which email systems would have the greatest impact on your property
- Discuss common challenges faced by properties similar to yours
- Explore how your unique positioning could be leveraged in your email strategy
This is a genuine discovery conversation – no prepared pitches or generic recommendations. We’ll discuss your specific situation and explore potential pathways to reducing OTA dependency through strategic email marketing.
You’ll walk away with clarity on your biggest opportunities and practical next steps, whether you decide to work with us or not.
Grzegorz Fijałkowski
Head of Growth
You can also contact me at grzegorz@converting.email